News

08/07
218
Amazon plans to redirect it’s advertising business to blockchain Amazon plans to redirect it’s advertising business to blockchain

The company picks up candidates for the work in a FinTech-project department that analyzes blockchain opportunities. It is on the slow search of an engineering-developer and other various specialists that will create a blockchain system.

Its main goal is the automatization of advertisement bills checking and billing, and provision of financial data movement transparency. Amazon workers hope to quickly receive data about where do advertisement dollars go, how many advertisements are published and how much money do the intermediaries receive, all of this with a blockchain help.

ATB Coin team opinion

There are no announcements yet about the blockchain Amazon advertising business is going to develop on. Part of company services already works on Quantum Ledger, Ethereum and Hyperledger Fabric. It is known that the company prefers inner but not outer developments.